Paper collection marketing and packaging design for American Crafts brand collaboration with Amy Tangerine. Late Afternoon focuses on documenting all the warm, positive and cozy moments, with a hint of sun and coolness.
Product Design: Julie Dawson | Art Direction: Jennifer Simmons & Tiffany Breinholt
Photography: Lisa Dickson & Clara Jones
American Crafts 2020
Photography: Lisa Dickson & Clara Jones
American Crafts 2020
Paper collection marketing and packaging design for American Crafts brand collaboration with Vicki Boutin. Wildflower & Honey has a wild and free aesthetic, courtesy of earthy rainbow hues and honeybees that make their homes inside floral patterns and geometric hives.
Product Design: Melissa Maynard | Art Direction: Tiffany Breinholt | Photography: Lisa Dickson & Clara Jones
American Crafts 2019
American Crafts 2019
Paper collection marketing and packaging design for American Crafts brand collaboration with Paige Evans. For this collection I did an entire rebrand of the Paige Evans' packaging. The goal was to make the influencer stand out more and show her love of color, details and quilted pattern papers. Go the Scenic Route is all about travel details. With a colorful bohemian vibe to help show off road trip memories or epic backpacking adventures.
Product Design: Shalece Christiansen, Lacee Black | Art Direction: Jennifer Simmons & Tiffany Breinholt
Photography: Lisa Dickson & Clara Jones
American Crafts 2020
Photography: Lisa Dickson & Clara Jones
American Crafts 2020
Along with other talented designers; I helped establish the packaging design for American Crafts brand collaboration with Jessica Carey. While focusing on positive mental health; The Hook Nook brings a youthful and trendy approach to the fiber makers community. The goal of packaging was to have a beautiful, modern look with a touch of edge to it. I was inspired by Carey's amazing tattoos and used that to develop the initial look and feel for the packaging.
Packaging Design: Joseph Turk & myself | Product Design: Matt Page & Cambria DeLee
Photography: Lisa Dickson & Clara Jones
American Crafts 2019
Photography: Lisa Dickson & Clara Jones
American Crafts 2019